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What does it take to grow food in an urban farm? Kate Hofman, Co-Founder and CEO Kate always wanted to run a business that improved the world. Prior to starting GrowUp Urban Farms, Kate worked as a change management consultant for IBM, working on large-scale business and IT transformation programmes. Whilst on a sabbatical year studying at Imperial College London, Kate fell in love with the idea of aquaponics as a sustainable way of commercially growing food for London, the city she grew up in and has lived in all her life. Kate founded GrowUp at the start of 2013, London’s first commercial aquaponics urban farming business. She thinks that innovation and sustainability are at the core of the best businesses. She has a rescue dog called Pickle and in her spare time can be found digging around her allotment and cooking and eating the fruits (and vegetables) of her labour. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx