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As farms succumb to development, those that manage to survive often find themselves surrounded by more houses, in high-traffic areas, and with fewer nearby farms that compete for customers. This all helps to build a retail business. Such is the case with Norton Brothers Fruit Farm. After nearly 300 years of family ownership, the farm now finds itself on a very busy road in Cheshire. To exploit the growth in traffic, Tim Perry has built a larger farm store, an example of how adaptation to changing conditions is critical to survival and can even lead to prosperity. http://www.workingtheland.com/interview-perry.htm