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http://www.fao.org/ag/againfo/themes/en/poultry/home.html The video explains the difference between the terms production and productivity and the principle of gross margin analysis. The different elements of inputs and outputs in production are described and an example is given how to calculate the outputs from a poultry unit. The content of the video was prepared by Prof. Dr. Jonathan Rushton for Associate Poultry Advisers as part of a training programme that was organized by FAO in cooperation with IFAD. © FAO: http://www.fao.org